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Unprecedented Helium Shortage Could Send Prices Sky-High

By Karen Sheila 3 months ago

Worth 100x more than natural gas, the shale boom has taken on a new angle for exploration and production, with the critical level of helium supplies igniting a land rush that could determine the future of innovation itself.

The bulk of the world’s helium reserves are found in natural gas fields, which means that these fields now have double the potential–and double the interest from a national security perspective.

Non-renewable and irreplaceable, helium is a critical element in hard drives, supercomputing, scientific research, space travel, and even medical MRIs.

Supply is now at a critical level, and the Russian war on Ukraine is compounding the supply crunch, stripping us of more global helium resources as the natural gas it is extracted with is hurriedly shipped off to Europe to stave off a crisis without stripping and liquifying the helium.

For North America, which until recently enjoyed a stable supply of

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What Is A Marketing Plan? A Proven 12 Market Development Strategy 2022

By Karen Sheila 3 months ago

You need to have a marketing plan or a market development strategy if you really want your marketing strategy and marketing campaign to be successful. Now let me ask, are you concerned about launching out a new product, service, or probably a new marketing campaign, but then you’re not sure of how to get started? Then, you need a marketing plan for it.

In this guide, I will work you through how to execute an effective market development strategy that’ll help you carry out a successful marketing strategy, campaign or even launch that unique product or service.

This guide will take you from the elements of marketing plan, its objectives, marketing communication and most important, the way you should structure your marketing plan.

If you are new to marketing, this is a comprehensive guide on what is marketing 101.

So, let get started.

What is a Marketing Plan?

A marketing

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5 Must Haves for Building Great Multi-Channel Campaigns

By Karen Sheila 3 months ago

The objective of a multi-channel marketing marketing campaign is to use offline and digital marketing practices to goal and engage with your buyer persona with the final intention of rising the bottom line. Obstacle recognized.

No matter whether your objective is manufacturer consciousness, consumer acquisition, or customer retention, generating a good multi-channel promoting campaign is what we entrepreneurs dwell for. Delving into looking into your buyer, crafting participating duplicate, planning graphics that capture the eye or stop the dreaded scroll, mapping the journey, and lastly monitoring the analytics for just about every interaction, all for the thrill of a retweet, a click or a form entry request. From time to time carrying out all these responsibilities properly can be too much to handle.

That is why we’ve established our Strategies place of the platform, to support make the launching of multi-channel strategies tremendous easy. Leaving you clever entrepreneurs much more

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8 Tips to Engage Website Visitors and Reduce Your Bounce Rate

By Karen Sheila 3 months ago

average bounce rate for eCommerce

Did you know that more than 40% of your potential customers will leave after viewing a single page?

The average bounce rate for eCommerce in 2020 and 2021 ranged from 42.5% to 44.1%. That means that about half of your web visitors leave before you’ve had a chance to convince them to buy something from you.

In rare cases, high bounce rates aren’t a cause for concern. This includes single-page sites and blogs where the aim isn’t to get people to click through to a product page but to view the content they came to see.

For example, suppose a potential customer searches for your physical address. In that case, it’s safe to say that them landing on your contact page, locating your address, then closing their browser tab counts as a conversion even though that

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Should Business Owners Be Raising Their Prices Right Now?

By Karen Sheila 3 months ago

Should Business Owners Be Raising Their Prices Right Now

We asked the President of The Great Game of Business, Darin Bridges if he thinks business owners should be raising their prices right now. His response, “hell, yes.”

Protecting Margins Now, So You Can Fund Growth Tomorrow

We’ve always had a saying at SRC. When the economy goes down — it’s not the time to be asking for price increases. You’ve got to do it while the economy is going up. Everybody knows costs are going up right now — they’re creeping up everywhere. We’ve heard the horror stories of the price of lumber, and surcharges keep emerging. It can be a scary thing, but within an inflationary environment, price increases are regular, and they’re a crucial part of protecting margins.

So how do you protect margins? This is where the whole idea of engaging your employees in the business and the finances comes together. Educating employees on how they

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Why Am I Unhappy at Work?

By Karen Sheila 3 months ago

SPEAKER 1: What I really dislike about my job is really things like paperwork, filling out insurance forms, talking on the phone to schedule appointments, going to meetings.

SPEAKER 2: Probably my biggest frustration is when the work that I do, which I’m so passionate about, doesn’t connect well to larger strategic initiatives, or there is a gap in helping the organizational leadership, see that.

SPEAKER 3: What I dislike or where I feel uncomfortable or what I avoid is creating reports. And I think some of that is that I’m afraid the reports are going to reveal that I’m not doing my job well or that I will not have created them accurately.

SPEAKER 4: There are definitely parts that I dislike and reserve for special days when I’m in a particular mood, those parts are really the challenges that come with developing marketing ecosystems through different softwares that

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The 72 Best Blogs About Business You Should Visit in 2022.

By Karen Sheila 3 months ago

If you are a new entrepreneur and want immense growth in your business then the reading habit can help you a lot in your growth journey. Reading a quality blog is equal to a well-researched book reading. Most business blogs are producing quality content for their readers. These websites are very helpful if you are running a business and looking for ways for growth. Here We Are Discussing The 72 Best Blogs About Business Ideas and Entrepreneurial Growth.

The 72 Best Blogs About Business in 2022.

According to Venture Beat, “copy blogger is the bible of content marketing.” Not only sustainable writing is enough to draw your attention and hold upon it. This platform is good for content writing and can teach you ways to draft your content comprising synchronized and thoughtful elements. By using this platform, a writer can build those winning skills.

In January 2006, copy blogger was

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How To Create An Editorial Calendar In 10 Minutes

By Karen Sheila 3 months ago

For time-starved marketers, sitting down to create an editorial calendar can feel like a monumental task.

There’s always a deadline looming or a publishing date approaching that needs your attention ASAP.

So, it’s no wonder that 46% of marketers don’t have a documented content strategy.

The irony is that creating an editorial calendar can actually save you time. So, we’re going to walk you through the process of quickly creating an editorial calendar. Here are the cliff notes:

Determine your overall content goals
Decide which platform to use to build your calendar
Determine your content workflow
Determine your content distribution plan
Assign relevant tasks to relevant people

Before we dig into the details, though, let’s cover the basics:

What’s an editorial calendar and why is it important?

An editorial calendar is a long-term timeline for planning and executing your content marketing strategy. Closely related to other planning tools like publishing

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Startup ClickUp launches Whiteboard to develop WFH analytics

By Karen Sheila 3 months ago

We are enthusiastic to bring Completely transform 2022 again in-human being July 19 and virtually July 20 – August 3. Be part of AI and details leaders for insightful talks and remarkable networking alternatives. Learn far more about Remodel 2022

In the submit-pandemic potential of perform-from-anyplace, will our desktops, tablets and telephones grow to be de facto reporters of how well we complete our jobs? We’re not any place shut to this still, but the unfold-out nature of how operate is receiving performed right here in 2022 may well be begging for nearer and far more automated supervision of the workforce, which some administrators unquestionably will want to investigate. That clever supervision will surely include things like substantial use of AI and ML.

1 of the 1st tools to use some of this performance may possibly properly be San Diego, California-primarily based ClickUp, which would make a customizable, SaaS-based mostly

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Actually beneficial benefits: How to give your team the perks they want (and deserve)

By Karen Sheila 3 months ago

Function seems to be different than it has in the previous, and your advantages offer really should reflect that. New generations entering the workforce deliver their exclusive values and desires with them — that means cost-free treats in the breakroom may perhaps not be ample any longer.

Choosing and retention issues carry on to influence the office, so staying in advance of the modifying dynamics by offering your group the benefits they are essentially on the lookout for will enable you bring in the ideal expertise (and keep them around).

Give your team straightforward shell out entry

With surging gas costs and speedily rising fees in general, workers require peace of brain now additional than at any time that they can include necessities prior to payday. Enter on-demand pay back, an emerging

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