How To Create Powerful, Uncopyable Experiences For Your Target Customer

Marketing Podcast with Steve Miller

In this episode of the Duct Tape Internet marketing Podcast, I interview Steve Miller. Conferences & Conventions Magazine phone calls Steve Miller the Notion Male for his unconventional, edgy, no-spin solution to marketing and branding. He is the creator of the Amazon #1 bestseller, “UNCOPYABLE: How to Build an Unfair Benefit In excess of Your Competitiveness.” Steve’s speaking and consulting consumers have ranged from entrepreneurs to Fortune 100 businesses, which include Proctor & Gamble, Greystar Real Estate, Caterpillar, Boeing Plane, Starbucks, Philips Electronics, and the prestigious TED Meeting. We’re chatting about his hottest reserve — Thieving Genuis: The 7 Degrees of Adaptive Innovation.

Crucial Takeaway:

Enhancement is not innovation and innovation is critical if your goal is to survive in today’s business surroundings. Fixating on improvement in today’s entire world is a risky path—one that ultimately qualified prospects to commoditization and irrelevance. In this episode, I chat with creator, Steve Miller, about innovating in today’s company globe by building impressive, uncopyable activities for your focus on purchaser.

Inquiries I request Steve Miller:

• [2:34] What does ‘Stealing Genuis’ mean?
• [6:29] What is adaptive innovation?
• [9:39] How do you advise individuals?
• [14:43] What are some of the means to know if a little something ground breaking is going to be a major risk and not change off customers?
• [16:23] Do you have a few of illustrations of businesses that you feel are just routinely good at innovation?
• [19:06] The place can extra individuals find out about you and your operate?

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This episode of the Duct Tape Promoting Podcast is brought to you by the HubSpot Podcast Community.

HubSpot Podcast Community is the audio vacation spot for business enterprise specialists who seek out the greatest instruction and inspiration on how to grow a enterprise.